Improve Search Rankings and Boost Conversions with Amazon Ads

Improve Search Rankings and Boost Conversions with Amazon Ads
Posted on Feb 14 2020 by data4ecom

Do you know? Amazon is the most popular search engine for product searches. According to a report by Statista, over 197 million people across the world use Amazon for searching products every month (that’s way more than the total population of Russia). In fact, Amazon had toppled Google for product searches from 2015 to 2018. Today, it’s a #1 destination for product searches. To put it simply, all your prospects will begin their product search from Amazon. If you want to make the most of this opportunity, it’s time to pay attention to Amazon advertising services.

Amazon has a robust advertising platform that not only spurs sales but also fuels your product’s organic search rankings on the marketplace. It is the third-largest advertising platform that is poised to surpass Facebook and Google. Before you get your hands on the Amazon advertising platform, you need to know that Amazon favors products having a high conversion rate on its search result page. One of the simplest yet effective ways to improve product’s conversions and sales is to run sponsored product ads. The more you advertise on the Amazon marketplace, the better your products have chances to appear in the search results, which in turn, drive your sales and conversions.

Amazon Ads Services Brings Positive Impact on Your Business in Various Ways;

Improve The Visibility of New Products With Sponsored Ads

Sponsored Ads Give A Push To Your Sales

Coherent Attribution

Wrapping Up

If you want to improve your business bottom line, you must consider using Amazon marketplace advertising services. It will not only help you drive traffic and sales but also improve your product’s organic search rankings. In case, you need an expert on your side for optimizing your ad campaign, you can hire certified professionals from Data4eCom. Connect with industry experts by dropping an email to info@data4ecom.com.

Source: https://www.data4ecom.com/blog/increasing-product-sales-with-amazon-ads/







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